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The purpose of this assignment is to build and defend financial projections for your business idea. This includes estimating units sold, revenue, and costs for the first 3 years (12 Quarters) of the business.
Part 1
Build a pro forma Excel sheet estimating revenue and all operating cost items of the business for each of the first 3 years (12 quarters) of operation. Review the pro forma examples provided in the topic Resources. Pro forma estimates should be based on researched information and rational assumptions.
APA style is not required, but solid academic writing is expected.
Part 2
Write a 750-1,000-word summary of your pro forma spreadsheet. Include the following items:
Describe how you developed the pro forma projected expenses and operating costs.
Explain your revenue estimates, variable costs, fixed costs, margin, and how your arrived at your figures.

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