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A​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​ssignment Question
Explain the concept of a “marketing mix”. Choosing a business case study and using appropriate examples, explain the factors which influence the choice of a marketing mix of an organisation. (preferly a UK-based organization.)
The learning outcomes for this assignment are:
Comprehend the role of key supranational organisations.
Display a critical appreciation of organisational functions in an international context
Please adhere to the following editorial guidelines:
Assignments should be submitted in either MS Word or Open Office or PDF format unless stated otherwise on the assignment submiss​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​ion page.
Use standard margins: 1″ (2.5cm) on all sides.
Use standard Arial 12-point font size.
Use double-line spacing unless stated otherwise in your Departmental Handbook.
Pages should be numbered consecutively.
please use the subject textbook as the main reference
International Business
Edition: 4th
Author(s): Wall, S., Minocha, S. and Rees, B.
Date of Publication: 2015
Publisher: Pearson
Place of Publication: Harlow
and 4 more references and include the links to each reference in the reference page.
please don’t not make the assignment sounds very academic as english is not my first lan​‌‍‍‍‌‍‌‍‍‍‌‌‌‍‌‌‌‌‌‌​guage

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